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Louison Cycling Club 1A
€3,500
total amount raised in round
- Eligible for a tax reduction
DISCLAIMER
Every investment decision must be based on an examination of an exhaustive set of information provided by the entrepreneur on their online profile. Spreds only proceeds to a limited verification of this information and does not control the investment opportunity within this company. Spreds did not verify the extent to which the business plan is deemed realistic and does not intervene in determining the final terms of the investment, including the retained maximum valuation. Spreds will align itself with the financial terms negotiated with the co-investor(s).
Louison Cycling Club, the brand that wants to make the world go cycling !
Louison Cycling Club (The Louison Cycling Club is a commercial brand operated by The Cycling Company SRL. This relationship implies that the club functions as a business entity under the legal framework and corporate structure of The Cycling Company SRL, aligning with its commercial activities and objectives - you will thus be investing in the company itself) is dreaming of seeing every single person on this earth go cycling !
In order to make this dream come true, Louison Cycling Club aims at becoming a European reference in the supply of products (bikes, accessories, garment, …) and services (activities, tours, trips, courses, …) to accompany its cyclists’ community and make their life as happy, easy, and sustainable as possible.
Louison Cycling Club currently operates 1 bike shop in Brussels, Avenue Louise, and has many development projects for the coming years.
Issue / Challenge
Changing the paradigm, doing a gesture for the environment, by using a bike (rather than a car) is not so easy and requests a lot of willpower.
Louison Cycling Club identified several issues that make the cyclist’s life not so easy:
- Lack of cycling schools : some people simply cannot cycle, never learned how to cycle and don’t find the right place where to learn.
- Traffic dangers : some cyclists are afraid of cyling in the traffic.
- Technical difficulties : some cyclists cannot do the minimum necessary maintenance of their bike, what makes their life not so easy.
- Poor offer of sustainable bike products: in the biking sector, it remains difficult to find sustainable and local products (bikes, accessories, garment).
- Poor offer of services : wether for beginner cyclists, for daily cyclists, or for leisure cyclists, the offer of additional services is insufficient.
As a result, many cycling-candidates abandon their cycling project, many cyclists are discouraged when having issues with their bikes, many cyclists cannot really step to the bike as much as the would wish.
Solution
Louison Cycling Club wants to offer the full range of products and services in order to accompany all the cyclists and make their life as happy, easy, and sustainable as possible, by :
- Creating a school, offering a wide range of courses (cycling education, mechanics, bike camps, …) for all levels and all audiences
- Developping the « Louison Cycling Club » branded line of sustainable products, and by sourcing products as sustainable as possible
- Developping a community and a wide range of services (activities, tours, trips, courses,workshops…) that will allow this community to start cycling, to cycle every day, to spend their holidays on the bike, …
- Developping the « Louison Cycling Club » app, where the community will have the opportunity to find all the products, services, advices, make purchases and reservations…
- Offering only expert advices from cycling professionals and fans.
Sustainable cycling, with Louison Cycling Club.
Louison Cycling Club propose products and services as local and sustainable as possible, and aims at proposing only products made in Europe, in 2030, which is highly ambitious.
Of course, this is not easy, as more than 95% of bike frames are made in Asia. Same story for the accessories and garments.
That’s why, where possible, Louison Cycling Club wants to encourage local manufacturers.
Amongst the local manufacturers, Louison Cycling Club is partnering with, the company is proud to be an Exclusive Dealer for Brussels, for the Belgian bike brand Achielle, that make its own frames in Belgium ! Or the Italian bike brand Cinelli, that produces some of the frames in Italy. Also Sugg, a Belgian brand of mini-bikes with frames made in Eastern Europe. Louison Cycling Club also sells the Belgian accessories brand Bicloo, that makes gravel bags in Belgium with recycled inner tubes, as well as the Dutch accessories brand Clarijs, making their bycicle bags in the Netherlands, with recycled material.
The future development projects of Louison Cycling Club.
At short term, Louison Cycling Club plans :
- the opening of minimum 3 additional physical shops
- the transformation of the current website into a real webshop
- the development of the « Louison Cycling Club » sustainable clothing and accessories line
- the concretisation of a dedicated B2B service
- the creation of activities, tours, trips, and courses
- the creation of the « Louison Cycling Club App » allowing the Louison Cycling Club’s community to access all the products and services.
For these short term development projects, Louison Cycling Club needs financing, that will then be used as follows :
- 50% for business development
- 25% for infrastructure
- 20% for research and development
- 5% for marketing.
TAX SHELTER 45%
Investments in this company benefit from a 45% personal income tax reduction. Read more…A remaining amount of €496,500 is available for the Tax Shelter benefit.
Fact sheet
| Advised by a professional start-up advisor | |
| Valuation is set by the co-investor or incubator | |
| Co-investor or incubator will be members or observers to the board | |
| At the closing, an incubator, accelerator, or studio will have shares | |
| At the closing, the entrepreneurs have contributed a minimum of €15,000 in cash in exchange for shares | |
| At the closing, a professional co-investor will have invested at least €25,000 | |
| Prior fundraising in equity or convertible loan with 10 or more investors | |
| Seasoned entrepreneurs | |
| Minimum 2 active entrepreneurs | |
| Valuation set by an organisation specialized in valuations of comparable size | |
| Valuation is less than €1 million or 10x last year’s turnover |
Raise summary
| Crowd investments | €3,500 |
| Committed by others | €0 |
| Amount raised | €3,500 |
| Minimum round | €25,000 |
| Maximum round | €500,000 |
| Shares in the company (total round) | 28.571% |
| Pre-money valuation | €1,250,000 |
| Post-money valuation min. | €1,275,000 |
| Post-money valuation max. | €1,750,000 |