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STROLLO 1A
Strollo serves various market segments to ensure a wide reach
- Cities: Targeting large urban areas with more than 100,000 residents and medium-sized cities of over 40,000 inhabitants, where the need for efficient and child-friendly mobility solutions is greatest.
- Mobility Hubs: These include major public transport hubs such as train and bus stations, where the demand for quick and easy transportation means is high.
- Leisure: Large recreational areas like zoos, amusement parks and holiday parks, which often attract large numbers of families with young children.
Potential Market
Our initial focus is on Belgium and the Netherlands, where we have identified a potential market of 19,170 locations, collectively reaching a population of 29 million people. In Belgium, there are approximately 598,000 children aged between 2 and 7 years old. In the Netherlands, there are about 904,800 children of that age range, who are prime users for a Strollo stroller. Ambitious expansion plans include Germany, France, United Kingdom, Ireland, Scandinavian countries, Italy, Spain and Portugal.
Market Potential for Leisure Parks
Strollo targets various leisure parks in Belgium and the Netherlands. Here is an overview of potential locations:
- Amusement Parks: 80 locations (40 in Belgium, 40 in the Netherlands)
- Holiday Parks: 40 locations (20 in Belgium, 20 in the Netherlands)
- Zoos: 72 locations (33 in Belgium, 39 in the Netherlands)
- Total Number of Leisure Parks: 192 locations
- These parks represent a significant market for the implementation of Strollo's shareable strollers, contributing to enhanced customer experience and sustainable mobility.
USPs of Strollo
- Convenient and Accessible: Strollo lowers the barrier to family-friendly mobility with a user-friendly online platform and on-site access.
- Ease of Use: Customers can choose, reserve, unlock via a QR code and return a stroller at any Strollo point, all through our streamlined native app for iOS and Android.
- Sustainability: As a pioneer in the sharing economy, Strollo is committed to environmentally friendly transportation solutions by offering reusable, sustainable products.
- Exclusive Market Position: Strollo is currently the sole provider of shareable strollers, giving it a unique position in the market without direct competition.
- Design Protection and Patent: Strollo holds design protection and a patent valid across the European Union. This provides legal protection and strengthens the company's unique market position, preventing others from copying Strollo’s innovative concepts.
- Cities and Partners: Strollo is the ideal partner for cities and leisure locations striving to improve urban mobility and tourism.
- Advertising Opportunities: Our strollers offer unique mobile advertising spaces, and our app supports location-based marketing, allowing advertisers to effectively reach their target audience.
- Advanced Data Analysis: Strollo utilizes advanced geotracking technologies to collect and analyze extensive data. This enables us to generate powerful heatmaps that visualize user movement patterns. These data provide invaluable insights that not only enhance the user experience but also fundamentally contribute to the development of smart cities and smart advertising opportunities.
Fact sheet
| Advised by a professional start-up advisor | |
| Valuation is set by the co-investor or incubator | |
| Co-investor or incubator will be members or observers to the board | |
| At the closing, an incubator, accelerator, or studio will have shares | |
| At the closing, the entrepreneurs have contributed a minimum of €15,000 in cash in exchange for shares | |
| At the closing, a professional co-investor will have invested at least €25,000 | |
| Prior fundraising in equity or convertible loan with 10 or more investors | |
| Seasoned entrepreneurs | |
| Minimum 2 active entrepreneurs | |
| Valuation set by an organisation specialized in valuations of comparable size | |
| Valuation is less than €1 million or 10x last year’s turnover |
Raise summary
| Crowd investments | €10,000 |
| Committed by others | €0 |
| Amount raised | €10,000 |
| Minimum round | €25,000 |
| Maximum round | €250,000 |
| Shares in the company (total round) | 24.95% |
| Pre-money valuation | €752,000 |
| Post-money valuation min. | €777,000 |
| Post-money valuation max. | €1,002,000 |