Blue Charter 1A

 

The leisure boat rental market is experiencing rapid growth, driven by increased demand for water-based vacations and personalized maritime experiences. However, boat rental companies face several major challenges. High acquisition costs for new boats, regular fleet renewal, and the management of maritime equipment create obstacles to maintaining competitiveness while providing quality experiences to their customers.

Current market trends reveal that individuals and families increasingly seek flexible, modern, and accessible rental options, allowing for short-term boat rentals with or without a skipper. Despite the growing demand, many boat rental operators cannot afford to renew their fleets due to the high costs associated with purchasing new boats. Moreover, managing aging fleets results in significant maintenance and repair expenses.

 

Blue Charter provides an innovative response to the challenges facing yacht charter operators. By offering long-term charter solutions, Blue Charter helps operators overcome the financial and logistical obstacles associated with acquiring new boats. Thanks to a strategic partnership with the Fountaine Pajot group, one of the world's leading manufacturers of catamarans and monohulls via its subsidiary Dufour, Blue Charter provides access to a modern, high-performance fleet that is perfectly tailored to customers' needs.

 
1. Access to High-Quality Fleets Without Initial Purchase Costs
Rental operators can now offer their clients state-of-the-art boats without financing their purchase. Blue Charter provides flexible long-term rental contracts tailored to specific needs, enabling operators to adjust their offerings based on demand while regularly renewing their fleet. Blue Charter sources directly from top shipyards, ensuring optimal quality-to-cost ratios.

2. Increased Flexibility and Competitiveness
Rental operators can offer more attractive options, including quality boats with or without a skipper, as well as additional services like catering. Blue Charter equips operators to meet the growing demand for personalized experiences at sea, helping them provide the amenities families and individuals seek for exceptional vacations.

3. Optimized Profitability
By replacing heavy investments with long-term rental solutions, Blue Charter allows operators to reduce acquisition and maintenance costs while maintaining a high-quality fleet. Long-term rental contracts are designed to maximize profitability, enabling operators to manage their resources efficiently without the risks associated with boat ownership and management. Each long-term rental boat includes a comprehensive maintenance plan managed by local providers to minimize downtime.

4. Independent and Flexible Solutions
Blue Charter stands out from other financing solutions by offering independence from banking institutions. Rental operators benefit from tailored solutions without relying on a single banking partner. This independence allows for creating long-term rental conditions specifically adapted to each operator’s needs.

 
5. A Team of Experts Supporting Operators
Blue Charter’s organization is led by industry experts in long-term rental and asset financing, supported by specialists from Sense In Finance SRL. Operational, commercial, after-sales, and legal resources are provided by Fountaine Pajot, while external partners handle legal affairs, licenses, and client follow-ups. Accounting and platform management (contracts, billing, fleet, insurance) are handled by KPMG/Odoo, optimizing Blue Charter’s operations. The back office will be strengthened annually with two additional FTEs, supported by two directors and two direct reports.

Blue Charter supports its customers throughout their contract, ensuring smooth fleet management and high-quality after-sales service. The Fountaine Pajot network can support Blue Charter in the remarketing of boats. In addition, credit insurance is guaranteed and all the boats are covered by Blue Charter fleet insurance, guaranteeing full coverage of operational risks.

 

Today, individuals and families seek more than just boat rentals—they want unique experiences. Blue Charter allows operators to offer flexible and modern rental solutions aligned with this new trend in maritime travel. Whether for a family getaway or a trip with friends, with or without a skipper, Blue Charter delivers options that meet clients' demands for comfort, luxury, and bespoke services. Blue Charter also prioritizes catamarans equipped with hybrid or electric technologies, such as electric engines and solar panels, reflecting its commitment to sustainable and eco-friendly solutions.

 
Blue Charter also emphasizes catamarans equipped with hybrid or electric technologies (electric engines, solar panels), reflecting its commitment to sustainable and environmentally friendly solutions.

 

With Blue Charter, boat rental operators can address market challenges by offering a modern fleet without high acquisition costs and delivering personalized experiences to their clients. Flexible, tailored long-term rental solutions help maximize revenue while providing quality services, from skippered boat rentals to additional amenities like catering for unforgettable sea experiences. Blue Charter ensures full compliance with international maritime regulations and local safety standards in operational areas, guaranteeing secure and legally compliant management.

Key performance indicators (KPIs) include signing 40 new contracts annually with an average duration of seven years, demonstrating the company's robust growth and solid footing in the industry.